Social Media Research

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This database contains research reports. For case studies, I recommend the following resources:

Global Social Media Network by Ray Schiel

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Displaying 1 - 30 of 168 reports

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Title	Publisher	Date	Cost
10 Best Practices for Success with Social Media Insight Brief	eMarketer	2010	$
2009 B2B Social Media Benchmarking Study Insights for Business-to-Business Companies from Business.com's 2009 Business Social Media Benchmarking Research	Business.com	2009	Free
2009 Tribalization of Business Study	Deloitte	2009	Free
2010 Marketing to Moms on Facebook	Lucid Marketing	2010	$
2010 Marketing Trends	StrongMail	2010	Free
2010 Social Media Marketing Industry Report	Social Media Examiner	2010	Free
2010 Social Media Matters Study	BlogHer - iVillage	2010	Free
2010 Threat Predictions	McAfee	2009	Free
2010 Web Strategy Report	ISITE Design	2010	Free
A More Social Future: How the Growth of Social Media will Impact Consumer Electronics	Penn, Schoen and Berland Associates	2010	Free
AdReaction 2009: Brands + Consumers and Social Media What marketers should know about who�s getting social & why	Dynamic Logic and Millward Brown	2010	Free
Adults on Social Network Sites, 2005-2009	Pew Internet and American Life Project	2009	Free
Aligning Cross-Channel Strategies for Profitable Growth Responses and commentary from 152 senior executives with responsibility for e-commerce.	the e-tailing group	2010	$
Annual Advertising and Marketing Study 2010 Total US and B2B Advertising	Outsell	2010	$
At-Work Internet Usage	eMarketer	2009	$
Audience Ad Targeting: Data and Privacy Issues	eMarketer	2010	$
B2B Marketing Goes Social	Whitehorse	2010	Free
B2B Sales Lead Generation Integration of Web 1.0 and Web 2.0 Media	MarketingProfs	2008	$
Big Seed Marketing	Watts, Peretti and Frumin	2007	Free
Blog Marketing Guide	MarketingProfs	2009	$
Blogging at work and the corporate attention economy	HP	2009	Free
Boomers and Social Media	eMarketer	2010	$
Community Health Index for Online Communities	Lithium	2010	Free
Consumers Free to Speak Their Mind Online For better and for worse	eMarketer	2009	Free
Customer Care and Brand Reputation in the Age of Social Media Executive Summary Executive Summary	Society for New Communications Research	2008	Free
Digital Marketing Factbook	MarketingProfs	2009	$
Do Friends Influence Purchases in a Social Network?	Harvard Business	2009	Free
Economy and Internet Trends	Morgan Stanley	2009	Free
Employer Perspectives on Social Networking: Global Key Findings	Manpower	2010	Free
ENGAGEMENTdb Ranking the Top 100 Global Brands	Wetpaint and Altimeter Group	2009	Free